Floridia Parfum – Artistic Perfumery in Naples

Niche perfumes in Naples

Floridia Parfum is an artistic perfumery in Naples dedicated to niche perfumes, independent fragrance houses and rare olfactory creations.

Artistic perfumery in Naples

In our boutique you can discover niche fragrances and artisanal perfumes selected for those who seek a different way to experience scent.


                  tramonto a Tragara

tramonto a Tragara

The golden light of the Mediterranean
Smell it

Our fragrances

Travel Set

Create your Travel Set by choosing three 10 ml FLORIDIA fragrances and your favourite pouch from three exclusive colours. A personal way to carry your memories wherever you go.

Create your Travel Set

Some fragrances are created to please everyone. Ours are created to be recognized.

A niche perfume house born in Naples

How to choose a niche perfume.

Our free guide takes you on a journey through the world of artistic perfumery, helping you understand what makes a niche perfume special and how to choose the fragrance that suits you best.

You will discover how to read an olfactory pyramid, why every perfume evolves differently on the skin, and how to experience artistic perfumery with greater awareness.

A guide created for those who want to discover more about the world of artistic perfumery, even before choosing a fragrance.

Read the guide
Floridia guide to artistic perfumery
Floridia Parfum

Floridia Parfum is a collection of niche fragrances born in Naples, created for those seeking a perfume with a distinctive identity.

Each creation takes shape through a precise search for balance, character and vision. Not to follow trends, but to stand apart over time.

Our fragrances evolve on the skin, revealing ever-changing yet distinctive nuances.

Naples is an invisible part of every fragrance. Not as an aesthetic reference, but as a deeper structure: in its contrasts, its light, and its ability to transform matter into presence.

Choosing Floridia means stepping away from the logic of quick choices and entering a slower, more conscious journey.

What they say about us

Words from those who chose us

A selection of feedback received from our customers.

★★★★★
“Floridia Parfum... a truly delightful discovery! Unique and long-lasting fragrances that immediately stand out for their quality and character. I had the opportunity to try every fragrance from the collection on my skin, and I must say that an exceptional job has been done. These are creations that truly belong to the world of artistic perfumery. Highly recommended for anyone who wants to stand out with class, elegance, and a distinctive olfactory signature.”
Nick P.
Google review
★★★★★
“I visited the Floridia Parfum olfactory lounge and it was truly a wonderful experience! What impressed me the most was the attention that was dedicated to me: for each fragrance, I was told the story that inspired its creators, allowing me to experience a genuine emotional journey, not just an olfactory one. A great deal of time was devoted to me with kindness and expertise, without any rush and without any pressure to make a purchase. In the end, choosing was really difficult because so many fragrances had something special. However, my final choice was La Suprema, a fragrance with an incredible story that completely won me over ❤️❤️ I highly recommend this experience to anyone who wants to discover artistic perfumery in a truly engaging and immersive way!”
Ylenia D.A.
Google review
★★★★★
“I was looking for a fragrance that was different from the usual commercial perfumes that everyone seems to wear, and I decided to try Ex Manifattura Tabacchi. I fell in love with it from the very first spray! It has a warm, enveloping, and incredibly elegant scent. You can clearly perceive the tobacco note, yet it remains smooth and refined, never heavy or overwhelming. What surprised me the most is its longevity: I apply it in the morning, and by the evening it is still clearly noticeable on my skin. Ever since I started wearing it, I've received countless compliments and people often ask me what fragrance I'm wearing. A well-deserved 5-star rating. I will definitely purchase it again.”
Giulio S.
Google review