Annur

It wasn't a special moment. That's precisely why it struck me: when there was nothing left to take away, I felt good.
I began to think of nudity as an original state, not as exposure but as truth. In Neapolitan, annur means naked. A direct word, unfiltered. To be annur is to be free from superstructures, roles, expectations. Without masks, without defenses, without what the world demands of us every day. In that nakedness, I sensed a profound truth: the body as a home, the skin as a gentle boundary, the soul finally light. When there's nothing left to take away and nothing left to add, only presence and breath.
From this intimate feeling, ANNUR was born: a perfume that expresses the beauty of being naked, unfiltered. Simply true.